Wednesday, February 17, 2010

Type iv theme developement


























These images should give you an idea of what medium I'm interested in working with. I'm having trouble coming up with the content. . . or what my theme is. I want the visual narrative to show a gradation from dark to light. At first the material will be ambiguous and highly camouflaged by the lighting and eventually the materials will have more context as it gets lighter.  


There is the formal stuff the concept is being formed from my formal stuff and I need to figure out how to make it translate into words.  


What interests me about this exploration is how I construct a reality out of junk materials. I think the outcome could be more visceral. I wanted my questions to explore new ways to approach the production of kinetic type. Specifically I wanted to go against an aesthetic I like to call the "omnipresent typist" which I see a lot in current trends. It is most often seen in narrating type films based on dialogues from movies like the big lebowski and others. . . here are quick example links.  


http://www.alwayswatching.net/features/great-scenes-television-and-film-told-using-only-typography  

http://www.youtube.com/watch?v=ZxTgGR6_1ps  



you can see in these adobe constructed type sequences that although the type is treated in a specific way to make the message strong and memorable, it is a little cold and getting stale. One thing I think my experimental type can do is make a message have more impact and be more memorable simply by adding tactile sensations, along with other richnesses. I'm also interested in how these type forms are made with materials that are considered to be "not so green". I saw one of the sophomores had a poster that said "brown is the new green". Bam, that is a good message. . . but it isn't quite the connotation my aesthetic has- mine seems more poetic and less persuasive.  


So here are a couple of key observations that I've been letting pass through my head. I want to use them to form my final content since the  first images at the top are just experiments (i want a product/ artifact-preferabley a film and or photo).  


*The materials are cheap garbage that are bad for the environment  


*The materials all work with a kind of smoke and mirror feel in my initial documentation Using these materials can possibly perform the same techniques as photoshop with a little tweak lighting  


*The process saves time and performs one of what I feel is the most important and least popular of the 3 Rs in reduce REUSE recycle  


*I found another RBFuller quote that goes something like this- "Pollution is an unharvested crop." The quote is different from that and it isn't worded that well but the message is clear and sincere. Why not use junk? EXAMPLE- In WW2 people collected scrap metal to support the war effort.  


*Green is expensive they say, junk is cheap and accessible this is how Think i Think, haha. 



I really like this project, and I've discovered that it may be a key to developing some of my brain storming habits. It's really simple stuff but I need that sometimes.  


The reason I want to author the final content is because the medium choice is going to need some content in order to have more meaning when I put it into film. Not that I need it to be complex or super serious, it will just add to the theme and give my experimental type efforts a purpose.  


If you are familiar with Thanatopsis by William Cullen Bryant, it is a heavy duty message. . . Thanatopsis basically translates to meditation or view on death, but the specifics of the content inspire some of my thinking on these issues in addition to the RBFuller thoughts. Thanatopsis is a good line of thought for me because it talks about things like "becoming brother to the insensible rock" when we die. That infers that we are related to all substances before and after death.  


It is hard to tell who is right or wrong on environmental stuff. Global warming- a hoax? either way, junk takes up space. Scientists and inventors work a lot on finding new ways to make energy. EXAMPLE instead of using corn to make ethanol there is research to find a way to harness algae for the same purpose. It's a good idea to switch from a food source both for the economy of food production of humans and machines.  


Taboo materials like styrofoam are taboos because people only make observations about it. EXAMPLE it takes a long time to disintegrate. So why not use it if it has already been created? I'm being repetitive only because I am sometimes unclear so it might help you help me help you. . or at least there is a lot of stuff floating around your head right now, and you can get an idea of what floating in mine. I use the blog as a tool to work this stuff out sometimes.


tell me what you think about these words